MELIYANI; ANNITA JANNAH. PENGARUH PERSEPSI HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN A&W RESTORAN KHAS AMERIKA DI CSB MALL CIREBON. Exchall: Economic Challenge, [S. l.], v. 5, n. 2, p. 28–63, 2026. Disponível em: https://jurnal.publikasi-untagcirebon.ac.id/index.php/exchall/article/view/908. Acesso em: 10 nov. 2026.